Public Relations and Communicators Blog

Business News Updates: 20-20, Learnings for Organisations

Technology, Biotech, outsourcing, manufacturing, the world has spoken about India taking a lead in at least these many sectors over the next few decades. The positioning is not entirely correct – I think we should be positioned as Entrepreneurs! While at Bangalore recently, I met two passionate young entrepreneurs (both, coincidentally, carried the designation of ‘Founder’ in their visiting cards – a phenomena increasing sharply in incidence!) heading technology startups. The new grassroots of the new Indian turf was becoming evident in these profiles I examined. Both the companies were recently funded and wore a sheen & smell of fresh paint (figurative in one case, literal in the other) in their offices. The enthusiasm was palpable, and the mood buoyant and both companies were poised to change the world around them. This is the smell of the grassroots of the new India! The first company, called Textual Analytics, headed by a linguist, before he went on to find the connection betw...

With apologies to Goldman Sachs, I must say that the clubbing of India as a part of BRIC is perhaps the biggest mistake that we all took to. No matter if statistics show that India will grow at a scorching pace, no matter if in less than a few years of the report India overshot the predictions by Sachs – we should still not have taken to it in the way we did. A lot of PR hooha, a little proof-of-the-pudding, and a name like Goldman S, and you’ve got the right broth for a success thriller. Though I am thrilled that the report got India into the limelight, I insist that to be the limited use the report had for India. But, I am going to contend the fact that BRIC was not a good idea. In fact, I am telling you that the clubbing together has done more harm to India than anything else in the last few decades. Assuredly, with the kind of publicity the positioning has received, India will take a lifetime before the comparisons to BRIC, especially the neighborly China, break down and we are tre...

Business News Updates: Where Is The Stock Market Headed?

Business News Updates: 3 Wheeler Market To Grow In UP?

Business News Updates: Real Estate Prices Set To Fall?