High Fidelity
During an interview with a prominent website, legendary Creative Director, Lee Clow, was asked how he had managed to stay with the same advertising agency (TBWA) for thirty years. That’s three whole decades in an industry infamous for its high rate of employee turnover! How had he been able to resist, for so long, the temptation to jump to the next assignment and perhaps to bigger bucks? Lee’s answer hit home just as hard as his ads. In his opinion, a person should move only when he/she is absolutely certain that there’s nothing left to be accomplished in the place where he/she is currently employed. Lee himself is still motivated and still willing to push the envelope. He believes that there’s still more to be accomplished in the very agency he walked into as a young man all those years ago. He likens his long and successful stint at TBWA to a great marriage (incidentally Lee’s been happily married for 35 years now), where trust and mutual understanding only grow stronger with time....